New ASUS Eee Transformer Prime might upset the Tablet Market


According to some reports the new ASUS Eee Pad Transformer Prime Tablet is being shipped this week by Amazon to people who had pre-ordered the hybrid device, although there are also reports of delays until the first quarter 2012. Whatever situation is true it looks like it will be here sooner rather than later.


Some regard this as a rival to the iPad as is the case with a lot of the new tablets on the market. It certainly has a nice look with a metallic spun design on the back and seems to getting good reviews.

It is powered by an NVIDIA® Tegra® 3 Quad-core CPU, the first tablet to have this much processor power. It runs on Android 3.2 but is upgradeable to Android 4 (Ice Cream Sandwich). ASUS have their cloud offering "MyCloud" for music and content and obviously all the Apps are available from the Android marketplace.

The device comes with 32/64GB of built-in memory, a USB drive, Micro SD card, is DNLA compliant and has one year free ASUS webstorage.

It is lighter (586g) and thinner (8.3mm) than the iPad 2 with damage resistant Gorilla glass. The Prime comes with a Keyboard/touchpad with a dock, that allows for normal laptop folding action.

ASUS are claiming up to 18 hours of battery life although that is in power saving mode and appears to be when docked.

It has an 8MP camera with flash and a 1.2MP  camera. It can also record 1080p video.

Price in the UK is set to be £499